Twelve months,
five at a time.
The creator cohort is the slow half of Mashreqi. Five creators a quarter, a year each, with a room to make the work in and someone whose job is to make it better. No following required — a point of view is the entry fee.
A room, a plan,
and the paperwork.
Everything the studio and the management side already do, handed to five people a quarter for free.
Free studio hours
A standing block in the Oud Metha room every month, cameras and lights included, yours to book at 3am if that's when the guest is free.
A strategist in your corner
Fortnightly sessions on format, hooks, pacing and posting rhythm. Someone who watches the work and tells you the truth about it.
Brand introductions
Warm intros to the brands on our desk — but only once the work can carry them. We'd rather wait a quarter than burn a relationship.
Contracts and invoicing
We write the deal, chase the invoice and read the analytics back to you. Commission only, no exclusivity trap, no retainer.
Four quarters,
one arc.
Nothing here is a lecture series. Each quarter ends with something published and something measurable.
Foundations
Audit what exists. Fix the setup, the sound and the schedule. Agree what you're actually making and who it's for.
Format
Lock a repeatable format and ship it weekly from the room. Test three hooks, keep the one that works.
Audience
Distribution, collaborations and cross-posting. Grow the numbers that brands ask about, not the vanity ones.
Deals
Rate card, media kit, first managed campaigns. You leave the cohort with contracts, not just a following.
A point of view,
not a follower count.
- OneA point of view someone could describe back to you in a sentence.
- TwoEvidence you can ship consistently — twelve months is a long room to keep empty.
- ThreeWilling to be coached, and to be told the last three videos didn't work.
- FourBased in the region, or shooting from it often enough to use the room.
We're not looking for the biggest account in the room. We're looking for the one that will still be making things in three years.
How we pick a cohortThree steps,
no portal.
Intake is five creators a quarter. If a cohort is full, we hold your application for the next one and tell you so.
Send the application
Links to your work, a paragraph on your point of view, and what you'd make with a free room.
A conversation
Forty-five minutes, in the studio or on a call. Mutual — you're choosing us too.
Cohort start
Five creators begin together each quarter. You keep your standing studio block for twelve months.